Play Sabi is an indie game studio based in Seattle, USA.
For this project, we focused on three key concepts: retro, Sabi (wabi-sabi), and fun.
For this project, we focused on three key concepts: retro, Sabi (wabi-sabi), and fun.
The goal of Play Sabi is to create retro-style games with a modern twist. In other words, they aim to capture the essence of the good old days and reimagine it in a way that today’s gamers can enjoy.
Our goal was to blend these ideas into a single, cohesive identity — capturing the essence of wabi-sabi, a Japanese philosophy that finds beauty in simplicity and imperfection.
For the colors of the brand, we decided to go with something in between the Retro era and Modern colors.
Graphic designer and Art direction: Elianai Santos
